Even though many of you already know our company (we have worked with a large number of builders, developers, real estate agents and design professionals over the years), as the owner of Haven Design Works I am delighted to meet you here, via our new series of blogs.
It is always so much easier to work with someone you know and trust, isn’t it?
So – let me tell you a bit more about myself, and let me introduce you to Haven Design Works, our model home merchandising company based in Atlanta, Georgia, founded in 2012.
Immediately following graduation, I worked with a local custom homebuilder in Atlanta as the company’s in-house interior designer and later sales manager. Before launching Haven Design Works, I started my first interior design company sixteen years ago, serving homebuilders throughout the US, especially in the area of new construction.
Throughout my career, I have found that the ability to combine both my sales and design expertise is quite unique. I bring extensive knowledge to the table and am able to identify and meet the needs of the homebuilder, the real estate professional and the buyer – and these needs are not always the same:
For the homebuilder, the model home that is decorated in the right way for the right target market is the perfect sales tool. It is our job to gear each home’s interior design to the prospective homeowner – based on demographics and psychographics identified by the builder.
When showing a home, real estate agents are concerned with the traffic pattern and space plan, and want to highlight the home’s architectural details. They know the value of clear sightlines and a smooth flow path – and a good interior design can make their job selling the home that much easier!
The homebuyers want to be able to imagine living in the home. They look for creative space solutions, innovative design features and current trends that show how well the house would fit their lifestyle.
Our design professionals at Haven Design Works have the experience and knowledge to merchandise new model homes in an appropriate, cost-effective and timely manner. We know what works. We know what sells.